import type { BrandInputs, BrandOutputs } from '../types'; export function toMarkdown(inputs: BrandInputs, outputs: BrandOutputs): string { const lines: string[] = []; lines.push(`# Brand Package — ${inputs.name || 'Untitled'}`); lines.push(''); lines.push(`*Generated ${new Date().toLocaleDateString('en-US', { year: 'numeric', month: 'long', day: 'numeric' })}*`); lines.push(''); lines.push('---'); lines.push(''); lines.push('## Overview'); lines.push(''); lines.push(outputs.overview); lines.push(''); lines.push('## Positioning'); lines.push(''); lines.push(outputs.positioning); lines.push(''); lines.push('## Tone & Voice'); lines.push(''); lines.push(`**Attributes:** ${outputs.tone.attributes.join(', ')}`); lines.push(''); lines.push(`**Voice:** ${outputs.tone.voiceNotes}`); lines.push(''); if (outputs.tone.avoidList.length > 0) { lines.push(`**Avoid:** ${outputs.tone.avoidList.join(', ')}`); lines.push(''); } if (outputs.tone.examplePhrases.length > 0) { lines.push('**Example phrases:**'); outputs.tone.examplePhrases.forEach(p => lines.push(`- ${p}`)); lines.push(''); } lines.push('## Messaging'); lines.push(''); lines.push('### Titles'); outputs.titles.forEach((t, i) => lines.push(`${i + 1}. ${t}`)); lines.push(''); lines.push('### Subtitles'); outputs.subtitles.forEach((s, i) => lines.push(`${i + 1}. ${s}`)); lines.push(''); lines.push('### Taglines'); outputs.taglines.forEach((t, i) => lines.push(`${i + 1}. ${t}`)); lines.push(''); lines.push('## Color Palette'); lines.push(''); outputs.palette.swatches.forEach(s => { lines.push(`- **${s.name}** — \`${s.hex}\` *(${s.role})*`); }); lines.push(''); lines.push('## Typography'); lines.push(''); lines.push(`**Primary:** ${outputs.typography.primary}`); if (outputs.typography.secondary !== outputs.typography.primary) lines.push(`**Secondary:** ${outputs.typography.secondary}`); lines.push(`**Monospace:** ${outputs.typography.mono}`); lines.push(''); lines.push(`*${outputs.typography.pairNote}*`); lines.push(''); lines.push('| Style | Size | Weight | Usage |'); lines.push('|-------|------|--------|-------|'); outputs.typography.scale.forEach(t => { lines.push(`| ${t.label} | ${t.size} | ${t.weight} | ${t.usage} |`); }); lines.push(''); lines.push('## Visual Direction'); lines.push(''); outputs.visualDirections.forEach(dir => { lines.push(`### ${dir.name}`); lines.push(''); lines.push(dir.description); lines.push(''); lines.push(`**Palette:** ${dir.palette}`); lines.push(''); lines.push(`**Typography:** ${dir.typography}`); lines.push(''); lines.push(`**References:** ${dir.references}`); lines.push(''); }); lines.push('## Logo Concepts'); lines.push(''); outputs.logoConcepts.forEach(lc => { lines.push(`### ${lc.title}`); lines.push(''); lines.push(lc.concept); lines.push(''); lines.push(`**Mark:** ${lc.mark}`); lines.push(''); lines.push(`**Execution:** ${lc.execution}`); lines.push(''); }); lines.push('## Usage Examples'); lines.push(''); outputs.usageExamples.forEach(ex => { lines.push(`### ${ex.context}`); lines.push(''); lines.push('```'); lines.push(ex.text); lines.push('```'); lines.push(''); }); lines.push('## Constraints'); lines.push(''); outputs.constraints.forEach(c => lines.push(`- ${c}`)); lines.push(''); lines.push('---'); lines.push(''); lines.push('*Brand Workbench*'); return lines.join('\n'); } export function toJSON(inputs: BrandInputs, outputs: BrandOutputs): string { return JSON.stringify( { project: { name: inputs.name, category: inputs.category, purpose: inputs.purpose, audience: inputs.audience, }, brand: outputs, meta: { generated: new Date().toISOString(), version: '1.0', }, }, null, 2 ); } export function toHTML(inputs: BrandInputs, outputs: BrandOutputs): string { const date = new Date().toLocaleDateString('en-US', { year: 'numeric', month: 'long', day: 'numeric' }); const esc = (s: string) => s.replace(/&/g, '&').replace(//g, '>'); const swatchesHtml = outputs.palette.swatches.map(s => `
${esc(d.description)}
${esc(l.concept)}
${esc(ex.text)}
${esc(outputs.overview)}
${esc(outputs.positioning)}
Titles
Taglines
| Primary | ${esc(outputs.typography.primary)} |
| Monospace | ${esc(outputs.typography.mono)} |
${esc(outputs.typography.pairNote)}
| Style | Size | Weight | Usage |
|---|